Proper Etiquette – Emails to Businesses

These days, technology is booming. It’s often easier to communicate using various mobile devices available on the market rather than a laptop or PC. We found one major problem with this: professionalism is left out or forgotten when responding to emails, work chats, etc.

When communicating with businesses or leadership at work, it’s important to remember to include the proper headings (“Dear ____”), the greeting, purpose along with details, questions, and the closing (Sincerely, Regards, etc). For a solid breakdown of each of these sections, view this unaffiliated resource.

When the headings and closings are left off from emails, it marks the sender as unprofessional or even lazy. For companies that receive dozens of emails daily, a quick glance is all they can afford to size up the sender’s capability.

You may be thinking, I’ve been in communication with them already though. It takes mere seconds to include the heading and closing to an email. The inability to do so reflects poorly on the sender, especially when closings (Sincerely, etc) can be automatically inserted for every email under settings.

By using proper email etiquette, you will impress and receive a more positive response in future.

The Importance of Good Cover Art

Ever heard the saying “Don’t judge a book by its cover?” In reality, that’s actually what readers do. If the cover art is not eye-catching enough on a shelf full of books, it’s likely they’ll pick up something that is. Unsure where to start? Check out the bestselling covers in the genre you’re pursuing. What are the similarities between them? Ex. are they text-based? Only have one object as a focal point? Is the author name small or massive? All of these seem like small details, but it unconsciously helps the reader determine a lot about the book based on first glance.

How? All of the bestselling books have a simple cover with one or two things based on the story as the focal point. The author’s name is large, sometimes larger than the title, but that only works if you have a massive fanbase that literally buys the book simply because your name is on it.

Things to keep in mind while shopping or considering custom art for your book:

  • what covers are currently trending in my genre?
  • what objects or scene can be used to portray the story?
  • what colors and textures are being used on popular covers?

Another excellent thing to keep in mind is doing a bit of checking into the artist you’ll be commissioning. They’ll likely promote the cover to their followers, which does lead to more exposure and sales.

With a bit of research into current trends, you’ll be able to acquire the appropriate cover for your book whether it’s text-based or features the main character.

Why You Should Keep Improving Your Skills #3

In life, everything is constantly changing. This applies to books and their current trending genres. One week, fairies are topping the charts, but the next, Greek goddesses have taken over. Depending what genre those examples delve in, the writing is different. Gone are the days when Tolkien’s style of writing was popular. Now, stories told from a First Person POV and leaning heavily towards romance are selling the best. Those two elements can be applied to any setting and genre, but only if you know how to execute it.

Reading in your genre is the best way to see what readers are looking for. As the saying goes, readers want to read the same exact thing, but with minor changes and some originality. Once they pick up a book by you, they expect the others to be similarly written.

If you’re expecting to sell a lot of books, it’s best to stick with the current writing styles of authors topping the charts. It’s a personal decision to attempt getting a book into all of the current trends. Sliding into even one of them will drastically boost your ratings and get the attention of new readers.

At this point, you may be getting a bit defensive at the fact you should improve your skills. There is a vast difference between style and skill. Style is the art of the storytelling. Your style may always be changing or you may have nailed it down earlier on. The skill is the execution of the writing and should always be improving.

In order to succeed, your writing skills will need to constantly be advanced. There’s not enough room for the famous “show, don’t tell” speech here, but you can find our previous articles for reference: Pitfalls to Avoid: Showing vs. Telling and Show, Don’t Tell.

Continued from
Why You Still Need an Editor After Multiple Books

Why You Still Need an Editor After Multiple Books #2

A question that often comes up for seasoned authors: “do I still need an editor? I have x number of books under my belt now. Surely I can self-edit to save money and time.

Famous authors like J.K. Rowling, R.A. Salvatore, Stephen King, etc. still use their editors. Why? They’ve written multiple books and have been writing for years. Shouldn’t they be self-sufficient by now?

Writing a book and editing a book is not the same thing. That’s why an extensive process has been created for publishing. Yes, your work will definitely improve over the years if you continue honing your skills and pay attention to some of the things your editors suggest. There will still be mistakes that another pair of eyes need to catch.

You may be thinking at this point of the article that “It’s okay. I’ll have my best friend or family member read over it and it’ll provide a professional result.” This is often not the case. Even someone who reads books extensively or has an actual college degree in English won’t be able to catch all of the mistakes. Degrees are a piece of paper awarded to someone who completes courses. It doesn’t show their experience or dedication to the work.

Normally, there are three stages to editing: Structural/Developmental, Line Editing, Copy Editing. Laid out like that, it looks easy, but it’s far from simple. A manuscript is normally read through and edited a minimum of five times. Professionals who have studied current genres, story structures, sentence structures, etc. are worth having edit your story and getting it to a traditional publishing level, whether you are attempting that route or self-publishing. Readers expect professionalism and will stop reading after finding mistakes in the book.

But that’s okay. I’ve already established a reader base.” It’s extremely easy to lose readers once they realize your future books are not up to par with the others. The more books you release, the better they are expected to become. Not the opposite.

Continued from
Why You Shouldn’t Withdraw Your Submission Early

To be continued in a later blog post called
Why You Should Keep Improving Your Skills

Why You Shouldn’t Withdraw Your Submission Early #1

After being in the business for so long, one ends up seeing multiple dreams being squashed or coming true. One of the worst things is getting in your own way and causing everything to crash and burn. This has occurred many times and as such, has warranted this article.

Many publishers have the option of manuscript and anthology submissions. When someone submits to both outlets and one gets rejected, the automatic response is to withdraw all submissions from that publisher. This is the wrong way to do things. Just because one thing was rejected does not mean everything will be.

There are so many possibilities as to why it was refused. Some of the most common reasons is it needed more editing or that story didn’t fit in that particular anthology. No matter the reason, none is cause to withdraw all of your submissions. More often than not, the publisher is planning on accepting one even though another was rejected.

The reason many authors are not successful with traditional publishing is because they don’t follow submission guidelines and once refused, they automatically give up. “Self-publishing is such an easier way to go” has been a saying going around writing communities. It may be easier, but you will never have the same opportunities that traditional publishing gives. And so, the story that was rejected due to poor editing is uploaded for self-publishing without further improvement and gets nowhere with sales.

The worst of all is that, more often than not, the author never continues improving their writing. Critique is the most important way to continue honing your writing skills. If you think you’re already the best and have nothing further to improve, then you’re already in the wrong mindset.

To be continued in a later blog post called
Why You Still Need an Editor After Multiple Books